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L'aura the Label is the creation of Laura from New Zealand, and Jimmy from Indonesia. Our pieces blend our love of the east and west. Made for people who value ART and COMFORT, and don't necessarily keep up with trends.



GARMENTS are designed by Laura, and are ETHICALLY hand-made in Bali. Our original dressmaker moved overseas, so after a long search, we have begun production with our new dressmaker Ibu Jro. We have pieces stocked in both Bali and Auckland, NZ. And everything else is now back to being made-to-order.

L’aura the Label well and truly falls under the category of SLOW fashion. We do not release new collections every season, we simply add or discontinue timeless staples depending on the demand.

Our EVERYDAY ESSENTIALS collection features hand-made wooden pieces by Jimmy, floor cushions, as well as Laban Coffee.


The main reason we created L'aura the Label, was to to build a home and Healing Centre in Bali… a place for anyone to visit or stay as long as they need for their individual healing. All profits from your purchases go towards completing the centre. See video below. Thank you so much for your support in advance!